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What Is Your Digital Marketing Strategy?

If you are looking to increase your practice’s visibility and generate more patient inquiries, consultations, procedures, etc., then this article should interest you. My experience as the Director of Social Media for VSA’s client base has provided me with a… Read More

What Direction Is Your Medical Practice Headed?

With a typical day packed with new consults, procedures and patient follow ups, it is no surprise that most physicians have little time to focus on the details of running a successful practice. This article will help you look at the… Read More

Surviving Competition In A Crowded Marketplace

 A Strategic Planning Case Study Problem: I am a vein practice that for quite some time has enjoyed very little competition in my service area and have been viewed by both patients and primary care physicians in my community as… Read More

Reputation Management

If you haven’t started an Internet search of your name, medical practice or other providers in your vein practice lately, it may be a good idea to do it now. It is an important part of marketing your vein practice… Read More

What Is A Patient’s Impression of Your Practice?

The #1 reason in business customers stop doing business with a particular company is because of an attitude of indifference by employees. Imagine, then, how influential that first contact with a potential patient can be. A less than positive first… Read More

Measuring Patient Satisfaction – Part 2

Due to the increased availability of phlebology services available in most communities as new vein practices are popping up seemingly everywhere, patient satisfaction measurement needs to become a high priority within your internal marketing efforts to fend off competition. Patient… Read More

Measuring Patient Satisfaction – Part 1

Due to the increased availability of phlebology services available in most communities as new vein practices are popping up seemingly everywhere, patient satisfaction measurement needs to become a high priority within your internal marketing efforts to fend off competition. Patient… Read More

Revenue Cycle Management: Billing and Collections

Republished with permission from Vein Therapy News, a PCI Publication www.pcinews.com A medical practice is one of today’s most complex businesses, and it must generate revenue if it is to survive. Billing comes to most people’s minds when you mention… Read More

Measure key performance areas

The survey measures these specific performance areas: Access to services (appointment scheduling, 
availability, check-in, waiting times, referrals) Staff performance      (courtesy, telephone manner, caring concern, professional services) Communication (telephone, explanation of procedures and test results, after-hours contact) Physician performance (time spent… Read More

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